Product Manager

Use your digital marketing skills and talents to help our clients reach new marketing performance heights. Work with some of the smartest strategists, most collaborative campaign managers and creative content makers in the B2B marketing world at Coda. 

Key Stats

Location: Hybrid / Poole, Dorset

Salary: £30,000 p/annum (full time, permanent)

Start date preference: March 2024

 

About the role

While we operate a full hybrid working policy, you will be expected to be able to onboard, attend team meetings and participate in training activities at our office in Poole, Dorset as required, so please only apply if you are based within reasonable commuting distance or are considering relocation.

We’d like to hear from experienced product managers who would like to work with a diverse range of accounts across Europe, and Americas, as well as be part of Coda’s transition to offering clients a complete, data-driven, content-led programme of measurable lead generation.

We’d love you to have at least three years marketing agency experience, be passionate about the quality of your work and to demonstrate a can-do, data-driven attitude that’s grounded in best-practice methodologies. We expect anyone joining the Coda team to have the highest levels of integrity. You’ll also be a collaborative decision maker, able to work on your own initiative, as well as integrating yourself into our close-knit team, based in Poole, Dorset.

We’ll support you to learn about, and develop a technical understanding of, our clients’ products and services so you can communicate with them, and understand their needs. And developing your knowledge is a key part of your journey when you join Coda, with plenty of opportunities to get immersed in the scientific and technical worlds we operate in.

You’ll be working in the Digital Marketing & Performance team, a perfectly formed crew of data-driven individuals geared towards self-mastery and improving lead generation across our client base. Working alongside our Studio, Account Management and PR teams to deliver industry leading content and comms, you’ll ask questions, find opportunities and deliver on what our clients need.

Required skills

  • Proven in client liaison and delivering clear consultation and reporting in campaigns.
  • Creation of digital marketing strategy utilising budget, audience and time line
  • Working with Account managers and clients on strategy and handover of campaign brief to studio for asset creation
  • Product planning
  • Visualisation of journey, showing required channels, content, metrics of interest
  • Campaign execution:
  • LinkedIn campaigns
  • Google Ads campaigns (search and display)
  • Liason with other team members and departments on wider remits of campaign
  • Monitoring and optimisation
  • Reporting
  • Creation of monthly reports alongside our data analysis to enable further optimisations and visibility on performance
  • Google Ads
  • LinkedIn Campaign Manager
  • Google Analytics 4
  • Google Tag Manager
  • Project and budget management skills
  • A strategic marketing communications thinker, able to devise and present practical and relevant marketing solutions to our clients
  • Excellent communication skills (written and verbal)
  • Highly organised with excellent time management
  • Confident to make and own informed decisions in the best interests of client and agency

Essential requirements

  • Clean driving license
  • Current passport
  • Degree level qualification in a marketing communications discipline, or at least two years equivalent experience in a relevant position
  • A demonstrable track record in marketing or product management

Benefits

Being part of Coda has plenty of benefits:

  • 27 days holiday (5 are company closure over Christmas and New Year)
  • Vitality private medical insurance
  • Highly flexible hybrid working arrangements
  • Pension scheme (4% matched)
  • Personalised Performance Tracking & Development Paths
  • Discretionary Profit share bonus
  • Personal carbon footprint ‘double offset’ via Ecologi
  • Regular socials
  • Enhanced family-friendly policies
  • Enhanced home working allowance
  • Early-finish Fridays
  • Internal recognition awards
  • Birthday gift
  • Friendly, open office environment in a great location (with the occasional appearance from one of our 4-legged Barketing Assistants)

Propelling B2B Industrial Marketing into the future

Coda is a world-leading marketing communications agency for global process industries – and with our in-demand combination of expert content, communications and campaigns turbocharged by rapid growth in complementary digital services including marketing automation, website optimisation, SEO and PPC, we’re looking for an experienced Campaign Manager to expand the support for our global customer base. Our clients make brilliant, mind-bendingly smart stuff that underpins the world we live in – from gas and temperature analytics to 3D vision sensors and predictive IOT technologies that make factories more efficient. Coda’s market-leading expertise and knowledge in these areas make us the ‘go-to’ resource for these industries – but we’re retained on the dedication and ability to understand, manage, and deliver their complex needs.

Coda – where creativity meets results

The challenge of our work is to bring creativity to complex solutions, and to communicate the benefits of technical products elegantly. We have a team of superstars who do that with their eyes closed, but because client projects never land in sequence, we sometimes need an extra pair of hands.

If you think that could be you, drop us a line to tell us a bit about you, and your experience. If you have a link to your portfolio or website, even better.